Video Lead Generation: 3 Ways to Generate Leads Via Video

video lead generation

Almost every savvy marketer out there is aware of the potential video holds as a lead generation channel. Many actually believe it’s one of the most underutilized tools of our times. Naturally, humans have a bias towards content that is visual in nature and clever marketers understand that taking advantage of this through video can…

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Tips for How to Start a Video Editing Business (1 Starter’s Guide)

how to start a video editing business

I once read that a good editor is like a midwife. The metaphor obtains  across multiple fields, especially creative ones. Your job as an editor, in any field, is to bring the creativity of others to its fullest life. Creatives are often visionary, high-level thinkers, and they benefit greatly from having a team member working…

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How to Grow a Digital Agency

how to grow a digital agency

If you own one, chances are you want it to be better than it is right now. But what are the secrets? Well, it’s been said a dozen times that success has no defined path and that’s true. You may have borrowed a few tips and strategies that seemed to work for other businesses and…

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3 Simple Steps to Follow as You Learn How to Make Quality Videos

how to make quality videos

We’ve all cringed when viewing a video that just lacks a few essential things. Sometimes the elements of a quality video aren’t obvious, like subtle changes to lighting or angles. Sometimes, though, the flaws stand out a mile away, and are easily corrected with a little effort. To ensure that you know how to make…

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Top 4 Most Innovative Advertising Strategies (2017)

innovative advertising strategies

To survive in this time and age, a great business has to be innovative in its approach to significant business operations. As you might have noted, competition is fiercer today than before. Consumer behavior is no longer what it used to be just years ago. And then there’s new technology shaking up the world; every…

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These 6 Benefits of Interactive Video Advertising Outweigh All Costs

interactive video marketing

Although it’s still a relatively novel method of marketing, chances are you’ve experienced some form of interactive video advertising yourself. This emerging field of advertising ranges from “choose-your-own-adventure” videos that tell unfolding stories based on your choice of action, to virtual reality tours through a product or experience. Interactive video marketing has a massive “wow”…

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4 Key Features of an Effective Video Marketing Platform

platform for video marketing

To any serious content marketer, video marketing platforms are a welcome relief. It doesn’t matter whether you’ve got just a couple or a bunch of marketing videos; we all want to streamline our video marketing operation. And that’s where these platforms come in. Your masterpiece video is a great achievement but, without optimizing its impact…

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5 Top Ways On How To Make Money Making Videos

make money with videos

In an era of get-rich-quick schemes, it’s easy to pass this off as another one of those schemes, but what sets it apart is that the truth about it is out in the open for everyone to see. Making good videos is a craft and those who’ve mastered it well make a living out of…

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Benefits of Real Estate Virtual Tour Software (Plus 1 Simple Hack)

Your potential buyers are conducting a vast majority of their real estate research entirely online these days, so you know it’s important to stay ahead of the curve with the latest technology for real estate virtual tour software. If you’re looking to make your virtual tours stand out among other listings, there are a few…

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How to Write a Video Script that Appeals to your Audience (6 Best Methods)

By now you’ve heard it over and over again: Video marketing is not a passing trend, and it’s time to get on board. But maybe you’ve sat down to put together some promotional videos and felt stumped by step one: You have no idea how to write a script for a video. While it may…

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